It's A Creator's World
What happens when a tech wizard and digital creative come together? A podcast is born. It’s A Creator’s World (And We’re All Just Living In It) is hosted by Atelier Founder Nick Benson and Creative Director Rowi Singh. In a world where community is everything and creators hold all the power, the duo decided it was time to unpack how this generation of creatives are turning their online hobbies into legacies. Across 7 episodes, Nick and Rowi discuss how success is built on more than a viral hashtag and instead it comes down to grit, finding your niche and learning how to translate your artistry beyond the scroll. We are so glad you have officially *entered the chat*. It’s time to get creating. Co-Host, Nick and Founder of Atelier has been building sh*t since he had the dexterity to turn a screw. He's worked as a consultant for the biggest luxury brands in the world, designed airline experiences to push the boundary of what's possible in the air, and designed tech platforms for killer start-ups. Over the last 3 years, Nick has poured everything he has into Atelier. A platform for product development and manufacturing. Like Willy Wonka's chocolate factory for beauty, health and wellness products, Atelier partners with the world's coolest brands and most interesting creators to create sick products so they might better monetise their communities. Co-Host, Rowi Singh is a Makeup Artist and Beauty Content Creator specialising in artistic makeup. Her work is a visual portfolio of her lived experiences as an Australian Indian woman, fusing culture with modern aesthetics.
Episodes
9 episodes
Meet Your Future With A $100K Investment
Ever wanted to launch your own beauty, health or wellness brand? Well here's your chance to score a $100,000 AUD cash investment. We are inviting you to share your beauty brand idea with us and our network of industry experts, ready to bring it...
•
5:49
7. Picture This: Your Beauty Idea On A Retail Shelf.
This episode Nick and Rowi are offering more than just advice and good banter. They’re practising what they preach by inviting you into the creator led economy. There is space on the shelf for more products and with 20 + years of experience han...
•
42:09
6. Stick To Your Lane, It Will Move Faster.
Building a following is the short term plan, building a brand give you long term endurance. Rowi preps you for playing the long game and Nick explains there’s no such thing as a short one. It seems the creators economy is a marathon and there i...
•
Season 1
•
Episode 6
•
44:25
5. Money Talk: Know Your Worth
This week on the podcast Rowi and Nick arm you with the tools to aim high and the important of self worth. They discover it’s a Wild West when it comes to industry standards, and the repercussions this has on brands and profiles. Money talk can...
•
Season 1
•
Episode 5
•
50:29
4. Follow the #trends Without Following the #trends
In this episode Rowi did a shot with Rihanna and went viral. But how long did it actually last and what did the other side feel like? Benson pulls back the curtain on social media strategy and we were surprised to find more than just hashtags a...
•
Season 1
•
Episode 4
•
46:05
3. Skill vs. Grit. You Need Both.
Consumers have changed and the creators have a lot to answer for. Rowi thinks like a next-gen entrepreneur and Benson is here to listen as Episode 3 looks into how disruptors are balancing the line of being professional while simultaneously sha...
•
Season 1
•
Episode 3
•
55:09
2. Make It Full Time: Run, Don’t Walk.
You have the same amount of hours in a working week as Beyoncé Knowles-Carter. Spend them wisely. After being well acquainted in Episode One, Rowi and Nick discuss the importance of a ‘creative confidence’ and finding the niche that attracts ey...
•
Season 1
•
Episode 2
•
40:14
1. Creators: Come One, Come All
Whether you like it or not, you’re living in a creator’s world. Most have small brands with loud voices, they sit on niche platforms with cult following, and if you take one look at the comments sections, people are gathering. In Episode One, <...
•
Season 1
•
Episode 1
•
42:37